One was a talk by Ivana Kirkbride, Audience Development Strategy at YouTube entitled "Guess How Much I Love You(Tube)?: Distribution via Video."
It was full of great things about how important it is to engage an audience. Apparently, YouTube considers video to be a good way to do that :)
The talk was cruisin' along, and she's going to end up with an inspiration tale about Michelle Phan, and how she used videos to make a name for herself.
So, she tries to start the video . . .
. . . nothing happened . . .
So, just to clarify: A YOUTUBE talk, and the video doesn't work . . .
Are ya with me on that?
So, my first thought is that YouTube should be using Wistia. It's a great video hosting service for businesses.
Here's some stuff to know about Wistia:
- It's Very Reliable
- They are über geeks when it comes to video stats
- Like to help you understand how that data can IMPROVE existing video content
- Rather than make lots of poorly engaging videos, they show how it's better to improve what you already have
- Great webinars
- Awesome ways to present content to site visitors
- It's what businesses use when they want to take video seriously
You'd think I work for them or something. Nope, I don't. They've just won me over with a great service and even better customer support. Here's what really did it for me:
They offer a few different packages, so I paid for the smallest one. It allowed like three videos at the time. On my business site, we are planning to do short videos explaining how to do stuff. So, we would have needed a bigger, more expensive package :(
I emailed them and told them my situation. We simply needed lots of videos, not unlimited bandwidth. So, good 'ole Jeff over there emailed me back in about 25 minutes. I figured it would be an email saying "Deal with it" or "We'll look into it" . . . nope . . . I was amazed when I saw that he had already setup a custom account with unlimited videos, and was capped based on the bandwidth. I was stoked, that's exactly what I needed, and it was done with no hassle, right away.
Try getting anything like that to happen with your YouTube Account . . .
Also, here's a blog post they did on the The Cost of Free Video Hosting.
If you have a biz, and video means anything, Wistia is something you gotta check out. Ya, even if you are YouTube :)